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Experience Gartner Marketing Symposium/Xpo™ conference

Attendees can explore the big ideas and trends shaping the future of marketing — with insights from Gartner analysts and peers.

How Gartner marketing conferences drive value

Peers at the Gartner Marketing Symposium/Xpo™ 2027 conference in Denver, CO

Insights you can trust

Attend the only marketing conference shaped by data-driven insights and more than 200,000 annual conversations between Gartner analysts and the marketing community.

Peers at the Gartner Marketing Symposium/Xpo™ 2027 conference in Denver, CO

Validate your strategy

Our global team of 50+ on-site analysts helps you create and validate your game plan using actionable business and technology insights.

Peers at the Gartner Marketing Symposium/Xpo™ 2027 conference in Denver, CO

Problem-solve with peers

Collaborate with fellow industry leaders to solve shared challenges, vet strategies and make informed decisions.

Peers at the Gartner Marketing Symposium/Xpo™ 2027 conference in Denver, CO

Strengthen your network

Join a large and diverse group of CMOs and marketing executives at a marketing event that prioritizes meaningful interactions and powerful connections.

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      Why attend? Hear from your peers:

      • “The Gartner Marketing Symposium/Xpo content is pushing my thinking forward and energizing me at the same time. There are at least a dozen things I will action when I get back to the office.”

        Stephen Measelle
        VP, Marketing Analytics and Strategy, SAP

      • “Two years ago I came to my first Gartner conference, since that time I have transformed my team and direction based on key elements I learned at the conference. This year I brought some of my team to continue the growth of our department and organization."

        Dion Lamoe
        CMO, TotalCare

      • “Super reaffirming of our overall strategy we are taking to modernize our business with AI. We feel ahead of the curve and confident to continue down our current path."

        Mason Cosby
        Founder, Scrappy ABM      
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      Explore learning and networking opportunities

      Tailor your experience with analysts, peers and solution providers.

      Learn from Gartner analysts and thought leaders in marketing and more

      Widen your view and focus your plans with objective insights, guidance and content built around your key issues.

      Track Sessions and Signature Series

      Learn about top trends, predictions and survey results from Gartner analysts, and get advice on what to do now and in years ahead.

      Receive the undivided attention of a Gartner analyst during a private, 30-minute consultation to discuss your strategy, next steps and technology decisions.

      Let the experience of visionaries, innovators and renowned thought leaders inspire you — and reframe your thinking about business and leadership.

      Pose tough questions to a single Gartner analyst in an intimate, topic-driven session.

      Connect with your peers

      Network with top marketing technology leaders across regions and industries to build new relationships, broaden your perspectives and uncover new ways to solve problems.

      Roundtables

      Exchange insights and best practices with your peers in this Gartner-facilitated, small-group discussion around a specific issue.

      Use these hands-on sessions to explore proven solutions to real-life challenges with peers — all under the guidance of Gartner analysts.

      Accelerate your initiatives by sitting down with peers to hear their leadership stories, real-world challenges, success factors and lessons.

      Unwind, learn from peer experiences and grow your network during planned Meetups, receptions and special events.

      Consult experienced solution providers

      Test-drive solutions and tackle immediate and long-term issues with the help of leading technology providers.

      Marketing Xpo

      Use this interactive environment to gain insights from subject matter analysts, explore new products and services and engage in peer-to-peer exchanges.

      Explore three ways to expand your perspective: strategic roadmap presentations, user case studies with practical actions, in-depth technical insights into product capabilities.

      Get a snapshot of the current solution landscape. Exhibitors reveal products and Gartner analysts present findings based on Gartner Magic Quadrant™ insights and the Gartner Hype Cycle™ methodology.

      Gartner conferences: Sessions we covered

      Attendees interacted face-to-face with analysts and leaders in their fields, specialized to help executives achieve their business and organizational goals. View all sessions.

      Get to Know Gartner Analysts

      Discover the unique qualities, extensive industry experience and thorough research that goes into being a Gartner analyst.

      First-Time Attendee Networking Breakfast and Orientation

      Join us for breakfast to connect with fellow first-time attendees and our Community...

      Explore Event

      Gartner Future Directions: The 5 Customers You'll Meet in 2035

      Peer into 2035 and meet five customer archetypes shaped by AI and evolving societal...

      Explore Session

      Magic Quadrant for Marketing Mix Modeling Solutions

      The marketing measurement industry continues to rapidly evolve with new capabilities...

      Explore Session

      Gartner Opening Keynote: Accelerating Marketing’s AI Advantage ─ The Path to 2030

      AI isn't just a tool, it is redefining what's possible in Marketing. Gartner’s...

      Explore Keynote

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      Bring your team

      Attend Gartner Marketing Symposium/Xpo™ conference in Denver as a team to gain new perspectives, strengthen partnerships and find new ways to work. Together, align on your organization’s mission-critical priorities and focus on what drives results.

      Ready to join us in Denver?

      Experience the Gartner difference — talk with analysts, meet your peers and turn insights into action.