Sharon Cantor Ceurvorst advises CMOs on a range of marketing strategic priorities, including leadership and transformation, brand strategy, and customer journeys. She develops forward-looking research agendas and partners with other Gartner experts to generate actionable insights.
Prior to Gartner, Ms. Cantor Ceurvorst worked at a market research firm in Arlington, VA. She led custom projects for B2B and B2C clients.
CMO Leadership and Collaboration
Marketing and Growth Strategies
MBA, Tepper School of Business, Carnegie Mellon University
M.S., Public Policy & Management, Carnegie Mellon University
B.A., Intellectual History, University of Pennsylvania
Brand Strategy and Differentiation
CMO Leadership and Collaboration
B2B Customer Personas, Journeys, and Segmentation
AI Transformation in Marketing
Organizational Change Management for Marketing